Web mapping features have become an important part of many websites and applications and most people will now have encountered a mapping service or application while browsing the internet. As interest in the potential of web mapping has grown, developers have signifcantly built on and expanded the parameters of underlying technologies, adding new analytic and collaborative capabilities. As a result, the use of crowd-sourced maps is no longer limited to tech-savvy specialists and professionals.
As web mapping goes mobile with the growing take up of smart phones and other portable computing devices, the use and utility of applications built on these technologies is set to grow further.
This report looks at the potential of mapping software to empower consumers.